Conferences are a great way to network and learn the latest trends in online marketing. Plus, as our industry becomes more competitive, the need to stay relevant with content marketing, social media, SEO, digital PR, web analytics, video marketing and supporting practices becomes even more important.
Here’s a list of the top must-attend marketing conferences of 2015. Mark your calendars for these educational and inspiring events, listed here in date order.
Digital Summit Phoenix
Date: February 4–5
Digital Summit Phoenix is geared toward senior digital marketers, web strategists, Internet executives and creative professionals in the digital community. The 2015 event promises a super-packed agenda with discussions and insightful case studies into topics such as content marketing strategies, social media innovation, B2B digital marketing strategies, multi-channel engagement and more. Bonus: Scottsdale, Arizona in February may be the warmest spot in the U.S.
Social Media Marketing World
Date: March 25–27
Location: San Diego
Hosted by my personal favorite social media publication, Social Media Examiner, Social Media Marketing World is the world’s largest social media marketing conference. Held in sunny San Diego, attendees can learn the best social media marketing techniques from the world’s top social media experts. Hob nob with more than 100 of the world’s top social media pros (plus 2,500 of your peers) and you’ll discover amazing ideas that will evolve the way you think about social media marketing.
ClickZ Live New York
Date: March 30–April 1
Location: New York City
ClickZ New York is a leading search and social media marketing event in the industry for experienced marketing and advertising professionals. Formerly known as SES, this expo holds nine events worldwide; however, the fan favorite seems to be ClickZ New York. Marketing professionals, brand advertisers, agencies and business leaders converge here to learn more about the dynamic digital landscape.
Date: March 31–April 2
ICON (formerly InfusionsoftCon) is the ultimate event for small business success. Experience three days of big ideas, powerful strategies and actionable insights from speakers like Sally Hogshead, Rohit Bhargava and Infusionsoft CEO Clate Mask.
Date: April 13–16
Location: Las Vegas
NMX (New Media Expo), formerly BlogWorld, brings together content creators from around the globe to learn about blogging, podcasting, web TV, video and business marketing. Nearly 100,000 bloggers, podcasters, web TV creators, traditional radio and TV broadcasters, producers, celebrities, media executives and social media marketers are expected to converge during this four-day conference. The 2014 event taught us the power of talking with, not at, our audience.
Date: April 30–May 1
The well-known SEO agency Distilled puts on a hell-u-va conference each year in their hometown of Boston. SearchLoveis a rockin’ conference for client- and agency-side marketers. Here, you’ll experience single-track sessions from the industry’s top thought leaders, plus panel discussions and fun events in between.
Copyblogger Authority Rainmaker
Dates: May 13–15
Hosted by Copyblogger, The Authority Rainmaker Conference is new on the scene, and worth every penny to attend. Marquee speakers like Daniel Pink, Ann Handley, Danny Sullivan, Chris Brogan and of course Copyblogger’s Brian Clark will share their expertise on design, website content, traffic and content conversion opportunities.
Date: May 20–22
The finest minds connect in the Midwest each May for this content strategy convention. At Confab Central, you’ll find big-brand Chief Content Officers, social strategists, and even librarians—all on a mission to learn the best hacks for curating, managing and strategizing content campaigns. Here are our key takeaways from the 2014 event.
Date: June 2–3
SMX Advanced (Search Marketing Expo) is organized by Third Door Media, the company behind the publishing powerhouses Search Engine Land and Marketing Land. Though SMX holds 10+ events worldwide, SMX Advanced is raved about for its fast-paced, Q&A-packed, frequently controversial and informative sessions. Forget the basics, this conference offers tips from the best SEO ninjas out there.
Date: July 13–15
MozCon offers three days of actionable sessions on SEO, social media, community building, content marketing, brand development, CRO, mobile, analytics and more. We walked away from the 2014 event with eight powerful lessons about the convergence of content, creativity and marketing.
Content Marketing World
Date: September 8–11
With nearly 3,000 (from 50 countries), Content Marketing World is the largest content marketing event of the year. Here, attendees can enjoy 80+ sessions presented by the leading brand marketers from around the world covering strategy, integration, measurement and supporting digital strategies.
Inbound is a gathering of marketing and sales professionals from around the world to learn the latest inbound marketing strategies. Held by HubSpot, the estimated 7,500 attendees experience sessions delivered by notable keynote speakers and the best and brightest in the marketing field. Enjoy innovative talks, educational breakouts, success stories, hands-on lessons, and lots of networking opportunities with brand marketers.
Pubcon Las Vegas
Date: October 5–9
Location: Las Vegas
Pubcon delivers in-depth sessions on social media, Internet marketing, search engines and digital advertising while offering an in-depth look at the future of technology by the world’s top speakers. The conference features in-depth sessions, one-on-one conversations, breakout sessions, site reviews and riveting keynotes.
Date: mid-October (TBD)
Location: Phoenix, AZ
BOLO (Be On The Lookout) brings together agency executives, CMOs and marketing thought leaders. Here, you’ll learn how to propel your agency or business forward into the future. Two hundred fifty of the finest marketers are selected to attend this exclusive event held in the “Silicon desert.”
PRSA International Conference
Date: November 8–10
PRSA’s annual International Conference offers practical insights and networking for public relations professionals of all career levels, industries and work environments. With 3,000 public relations professionals and students in one area, the conference offers the best tips for digital PR, content marketing, social media and influencer marketing.
Any conferences we didn’t hit? If so, shoot us a comment in the comment box below!