Analytics course, online analytics course; google analytics expert = Joanne Casey

Google analytics course, online google analytics training

IDM Australia, the Institute of Digital Marketing offers the following digital marketing courses online: https://www.idmaustralia.com.au/online-learning/

The Institute of Digital Marketing also offers the Professional Diploma in Digital Marketing in all Australian Capital Cities, following is the schedule: https://www.idmaustralia.com.au/schedule/

Digital marketing courses
Digital marketing courses

Joanne Casey

Glow Metrics

Joanne currently runs a web analytics agency GlowMetrics and has over 9 years experience working on digital marketing campaigns, specialising in search strategy, conversion optimisation, econometric modelling, website analytics and usability.

She has executed and managed many large scale campaigns across the UK and Ireland for a number of high profile clients including Anglo Irish Bank, Trader Media Group, Betfair, Tourism & Discover Ireland, O2, Vodafone, P & G, Siemens, Sage, uSwitch, Electric Ireland and Kraft and is a consultant to a wider range of clients aiding their development of corporate analytics strategies.

Joanne is an experienced trainer having developed corporate customised training schemes for a range of clients including Zurich Insurance, Ulster Bank, AXA, Eircom, Tourism Ireland and Audi among others.

She has a particular interest in ensuring clients get the best return-on–investment from offline and online campaigns and is currently in the process of building analytics software to integrate, evaluate and optimise marketing performance.