• April 21, 2021

Free SEO tools

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The Institute of Digital Marketing is DMI’s Australian Partner; following is an article from one of DMI’s other global partners:
IDM Australia just wants to hightlight that all Digital Marketing Institute courses we offer are tailored via our digital marketing experts. So all ppc, seo, sem, social, mobile and analytic digital courses we offer in Australia, Melbourne, Sydney, Brisbane, Perth or even the Digital Marketing Institute online courses we offer will avail you of Australian local digital marketing experts.
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Everyone agrees that SEO and having an online presence are crucial for any business. Companies of all sizes are investing in website creation and design.  Being found on search engines is equally if not even more important than having a nice website, and free SEO tools can help you do this. You can have the most beautiful, well-designed flashy website, but if no one can find it, it’s like renting a shop in an empty mall. This brings us to the question:  how can you make sure your website is SEO-optimised? We have created our free SEO checklist for you to download and make sure everything is up to date. It consists of 35 points that will help you reconstruct a more SEO-friendly website for your business (including a list of SEO tools you can find in the comments section). Bringing your website to the top of Google’s search engine results can be quite tedious, but there are tools out there that can help you. Some of them are free, while others are paid. You can certainly accomplish a lot with free tools, but it is more time consuming and generally doesn’t keep historical data. As a digital marketing agency, we use some paid tools. Linkdex, for example…

Here are some of the free SEO tools that can help you:

Must-Have Google-Based SEO Tools:

Use Google Webmaster Tools to submit your sitemap, robot.txt files, check for crawling errors on your website. Use Google Analytics to get information about your website visitors, their behavior, pages that convert… Use Google Page Speed Insights to diagnose your website and get advice on how to make it fast on all devices.

Additional SEO tools for analysing your website:

Browseo allows you to see your page the way search engine will see it and will highlight parts that are relevant to SEO. Snippet Optimizer enter a URL it will extract the title and description with the character count. CoSchedule’s headline analyzer analyses your title and get advice to write a compelling one. Siteliner and Copyscape check your website for duplicate content…

One Last Reminder:

All of the tools noted above should help you reconstruct a website that is SEO-friendly…